ABSTRACT
We have made the case for multimodality and mapped its methodological terrain and scope in the previous chapters. In this chapter, we shift gears and show how to design a multimodal study. We outline eight key elements that you will need to consider when designing a multimodal study:
Choosing an approach
Deciding on a research area/focus
Formulating research questions
Selecting an empirical focus
Collecting research materials
Managing your research materials
Transcribing research materials
Considering the ethical dimensions of multimodal research