ABSTRACT
Culture is defined as the environment of a particular organization. Teamwork is paramount in achieving goals and objectives for every member of the organization. The chief executive officer (CEO) works on a company's long-term strategies and strategic partnerships; provides leadership to position the company at the forefront of the industry; develops a strategic plan to advance the company's mission and objectives; and promotes revenue, profitability and growth of an organization. The marketing department is responsible for creating the overall marketing plan for every record the label is releasing. They are also involved in coordinating all the promotion, publicity and sales campaigns that the label is committed to. The sales and distribution department is the foundation of every department of the label in that it is critical in producing overall sales for the company by having a solid sales and distribution platform in place.
