ABSTRACT
This chapter explores aspects of global sports wealth creation, finance and economics. It provides an overview of the economics of sport; an account of how sport figures unevenly within global trade and finance arrangements; and the implicit need to consider the relationship between various cultures of capitalism, not simply capitalism and sport. It also provides an overview of international political economy and sport. The economics of sport provides a framework for covering standard economic topics. Research on the economic impact of sport has attempted to measure the direct and indirect effects of sport and major sporting events on economic variables such as employment, output or GDP, and the impact of sport on urban and regional regeneration. Transnational corporations use sports as vehicles for introducing their products around the world. Transborder production arises when a single process is spread across widely dispersed locations, both within and between countries.
