ABSTRACT
A&E Network [abbreviation of Arts and Entertainment Network] cable and satellite television channel launched in 1984 that produces and broadcasts programs dealing with the arts and educational topics, as well as documentaries, biographies, and popular entertainment formats. Web site: www.aetv.com
A&R executive [abbreviation of Artists and Repertoire executive] an executive of a record company who oversees artists and the recording process
AAA [see American Academy of Advertising]
AAAA [see American Association of Advertising Agencies]
AAI [see audience appreciation index]
AB roll sequence of two segments (video, musical), composed so that as one fades away the other one blends in
abbreviation shortening of words, phrases, or sentences: for example, hi (hello); bye (good-bye). Abbreviation is a major feature of communication in online chat rooms, text messages, and other types of digital communi-
cations: for example, bf = boyfriend; gf = girlfriend.
