ABSTRACT

What is the psychology of group influence? Frankly, we have been rather arbi­trary in our choice of issues to reflect this topic. Any topic that examines social influence processes in groups can be seen as fitting within this category, and in this volume we have by no means exhausted the range of issues that could fit under this umbrella. However, we have tried to focus on some of the major topics and some of the exciting new developments that have not been adequately covered in prior publications.