ABSTRACT
This chapter considers the page as a target of multimodal analysis. It outlines the kind of 'reset' required in multimodal research for achieving a more comprehensive view of the page. This involves extending the analysis from text-image relations to describing how the page draws on both linguistic and visual resources to meet its communicative goals. These resources are theorised using the concept of mode, which occupies a central position in multimodal research, offering three different definitions for analysing print media. The page is far more than just a sheet of paper and the cover page engages with the contents of the artefact. The page retains the original content and layout, which presents a timeline that tells a brief history of Helsinki using written language, painting, photographs, and connecting lines. Finally, the chapter turns towards the more practical issues of production and consumption, which shape the multimodal artefact to a considerable degree.
