ABSTRACT
This chapter deals with several aspects of information in long-term store. It explores the type of information that is stored in long-term store, concluding that at least two types of information, semantic and acoustic, are stored. The chapter examines two explanations: interference theory and retrieval failure. Both of these explanations contribute something to our understanding of the process of forgetting from long-term store. The interference theory of forgetting really consists of two subtheories. The first one deals with the fact that earlier learning interferes with our ability to recall newly learned material, a phenomenon called proactive interference. The other subtheory deals with the fact that new learning interferes with our ability to recall previously learned material, a phenomenon called retroactive interference. If long-term store were really different from short-term store then it would be reasonable to expect different types of information to be found in the two types of memory stores.
