ABSTRACT

Child candy sellers are entrepreneurs, and their principal motive linked to their selling activities is economic: They are concerned with making money. Rarely is the candy-selling occupation the exclusive year-round practice of a child seller. Rather, depending on children’s perceptions of market conditions, children shift their selling practices to such merchandise as fruit (especially for seasonal crops of specific fruit types), popsicles (especially during the hot summer months), puffed wheat (especially when wholesale prices are favorable relative to other merchandise), or plastic shopping bags (especially at Christmas time).