ABSTRACT

Visual structure uses the Principle of Contrast & Affinity. This principle can be applied to all seven basic visual components. Contrast can be explained using tone, which is one of the seven basic visual components. Tone refers to brightness, so the gray scale is an excellent way to organize the tonal range and illustrate contrast of tone. Maximum contrast of tone means two shades of gray that are extremely different in terms of brightness. The two gray tones with maximum contrast are black and white. On the gray scale, any group of similar gray tones has affinity. This gray scale has been divided into three brightness ranges: dark, medium, and bright. The Principle of Contrast & Affinity states: the greater the contrast in a visual component, the more the visual intensity of the picture increases and greater the affinity in a visual component, the more the visual intensity of the picture decreases.