ABSTRACT
This chapter discusses New Zealand's approach to regulating tobacco, alcohol and unhealthy foods and compares some of the drivers and frameworks of the relevant regulations. Tobacco is regulated in several ways including: sales permitted only to persons of a certain age, point of sale restrictions, packaging requirements, price controls, tax measures, advertising prevention and areas where smoking is not permitted. Alcohol is also regulated in a variety of ways including: sales permitted only to persons of a certain age, licences required to sell alcohol, hour restrictions on sales, advertising limitations and taxation. Overall, alcohol is less regulated than tobacco, and unhealthy foods are even less regulated. Two main regulatory measures apply to unhealthy foods in New Zealand, with respect to labelling and advertising. The chapter concludes with a discussion about the incentives and sometimes problems of adopting regulations designed for other countries.
