ABSTRACT
A few of the many companies that are embracing wiki use in their organizations include Boeing, Best Buy/Geek Squad, BMW, Xerox, IBM, Disney, DHL, Procter & Gamble, Thompson Learning, Ford Motor Company, and Texas Instruments. These and other companies are finding that for communication, collaboration, and knowledge management, the use of wikis positively impacts productivity, lowers production costs, increases creativity and innovation, and improves overall team collaboration. This becomes increasingly critical as companies expand globally with dispersed teams working in different time zones. In the book, Wikinomics: How Mass Collaboration Changes Everything (2006), authors Don Tapscott and Anthony Williams predict that “as a growing number of firms see the benefits of mass collaboration, this new way of organizing will eventually displace the traditional corporate structures as the company’s primary engine of wealth creation” (p. 1–2).
