ABSTRACT

This chapter focuses on the execution premium process that outlines the key steps, activities and tools organisations can use to create competitive advantage and a better link between their strategy and operations. The key steps in the execution premium process are: developing the strategy, translating the strategy, aligning organisation units and employees with the strategy, planning operations by setting priorities for process management and allocating resources to deliver the strategy, monitoring and learning from operations and strategy, and finally testing and adapting the strategy. The chapter presents a case study of large multinational organisation’ adoption, implementation and use of the execution premium process to execute strategy. It considers the organisation’s unique context, the challenges of this context for the execution premium process and how the organisation overcomes these challenges to realise the benefits of using the execution premium process.