ABSTRACT
The strand of The Remit that needs to be consciously addressed by the top performing team is the ‘What We Do’ component. However, though security and stability may be a more deeply rooted motivator than belonging and friendship in terms of the Maslow Hierarchy, at a truly WHY level the Friend motivator is the one that holds the key to long-term success for a team. In building a top performing team by using motivational profiles, we now come to very advanced understandings of the motivators, and in particular, how they interact. Imagine managers have teams or even a team in which the Friend motivator is low or even the lowest motivator. The word ‘thinking’, of course, we extended to mean ‘feeling’: in essence there were motivators that are specifically about ‘feeling’ and consulting team members who were driven by these motivators could make a massive difference to the outcomes for the customer as well as for the organisation.
