ABSTRACT
The implementers of the engagement should put together an engagement plan. It should suit the scale of the engagement. A large, well-resourced engagement may require a full-scale formalised and approved plan. Social inclusion is a key aspect of Smart Engagement. It is worth repeating and emphasising. Engagement at an advanced level may not always be possible with high priority stakeholders. But it may still be possible to keep stakeholders fully and transparently informed. Resources are required for the engagement itself, but organisations often forget that they will also need resources to make the changes required by the outputs of engagement. Stakeholders may wish or need to be compensated for their time as well as for expenses incurred in order to participate in the engagement. Briefing materials help make sure everybody comes prepared and ready to engage on a level playing field.
