ABSTRACT
Bottom-up development literature often corresponds with BoP literature. However it unveils additional details and goes further. The knowledge gained and the questions posed in this part can be subdivided into three categories which relate to the research questions:
Drivers to choose a bottom up development perspective in BoP ventures
Circumstances that help or hinder the application of a bottom-up development perspective in BoP ventures
Success factors when choosing a bottom-up development perspective in BoP ventures
