ABSTRACT

Master and servant, prominent personalities and their admirers, are so close in their basic convictions and probably also qualities that the problem is not to conceal existing differences, but that the differences practically no longer exist in this sector of self-staging and external presentation. The decisions handed down in the entertainment programs' elections have taken on, almost exclusively, the character of judgments based on taste. These voting habits are transferred to a large extent to the sphere of political elections, along with their practices of presentation and staging. In their specific way, media-produced and over-formed genres thereby support the societal task not only in constructing images of world and society, but also in collective self-presentation, self-observation, and self-enjoyment. It demonstrates prototypically how the constant need-to-be-new or extraordinary, the seemingly disparate and the participant ensembles can be linked by a specific form that doesn't allow any deviations and yet maintains the illusion of independence.