ABSTRACT

A Great deal has been written about the effect on the working-classes of the modern 'mass media of communication'. Younger working-class people seem increasingly to make do with a few blanket epithets in addition to those of the older phrases they have taken over : most admired things are 'luvly', most disliked things 'awful'; what is particularly admired is 'grand' or 'smashing'. The world of many a middle-aged working-class couple is largely Edwardian, their living-rooms little changed from the time they equipped them or took them over from their parents, except for the addition of an occasional ornament or chair. The working-classes have a strong natural ability to survive change by adapting or assimilating what they want in the new and ignoring the rest. In magazines published for working-class girls and housewives there is a frequent use of the word 'sin'.