ABSTRACT
Economics is about choice, but choice is amongst pure creations of the mind, for experience of the actual is already unique and past the opportunity of choice. An orientation, a scheme to exploit in a particular way the economic scene as it presents itself to some individual at some moment, will assign to the object its role in the total scheme. The business scene and its participants can be looked on as staging a contest of rival orientations, rival ambitions, and rival exploitations of the world. The rival orientations, in the pure form of each if it were conceivable that one or other would be perfectly realized, would define the boundary of the possible situations, or transforms of situations, through which the society might pass in the course of a few years or a few decades. The kaleidic approach proposes to deem economic affairs to be bounded, but within those bounds to offer a rich manifold of rivalry and indeterminism.
