ABSTRACT

Journalism education before the 1920s essentially meant the news side of newspaper journalism as envisioned by Joseph Pulitzer, although journalism programs that followed Eliot’s vision also offered courses in such things as newspaper advertising and business practices. Often, the only non-newspaper course to be offered was one in magazine journalism. Journalism education after 1920, however, began to expand its base as new types of courses were introduced. Some of the new courses were later to develop into full-fledged journalism sequences-a term first used at Wisconsin in 1927 (B.I.Ross, 1991). The first of the new sequences was advertising, seen in the beginning as an integral part of a number of journalism programs. As the field broadened in the 1920s to include public relations as well as radio broadcasting, the term journalism education continued to be used to represent the various media-related sequences, causing some confusion and, later, much irritation among faculty in those sequences.