ABSTRACT

This chapter explores the relationships between group creativity and product-oriented arts such as painting, writing, and music composition, by drawing on Dewey's model of 'art as experience' and Collingwood's model of 'art as language'. They developed theories of art as ensemble improvisation, by focusing on creative process, problem finding, collaboration, and communication. A theory of product creativity would have to build onto the theory of group creativity in the direction: To explore how edit-and-revise process changes the nature of the work-the 'experience', in Dewey's terms. Their theories suggest that the psychological and social processes operating in group creativity and in product creativity may be similar. The visual arts have been influenced by the creative potential of performance art, resulting in installation-specific pieces. Performance may be taking over the role of 'dominant art' that Greenberg assigned to literature. If so, the authors have motivation to study group creativity and its place among the arts.