ABSTRACT
Macro culture is a system of broad, enduring cultural factors that are the social, ideational, and physical cornerstones of society. There are three categories of macro cultural factors: (a) social institutions and policies, (b) the physical infrastructure and artifacts, and (c) cultural concepts that comprise the cornerstones of a social system (Ratner, 1997, 2002; Tomasello, 1999, pp. 2, 5). Examples are, respectively, governments, corporations; school buildings, highways, traffic lights, advertisements, textbooks; religious doctrines, concepts about women, sex, time, and personhood. 1
