ABSTRACT
Crypto art is a relatively new market for digital art. This art has become a new way of art investment and collection and has gained prominence in early 2021, although it started in 2014. Crypto art consists of static or animated images in digital form, which change the dematerialization tendency of conceptual art. In Indonesia, crypto art market does not seem to get enough attention despite its benefit in economic sustainability. Local artists, collectors, and galleries could obtain global market and solicitude, which can lead to economic sustainability in the local art world. The previous study regarding crypto art discussed viewpoints of the crypto art although it is not specified in the certain state as every artist, collector, and gallery in a certain country might have different approaches concerning visual characteristics. Not many studies have ever been conducted on this topic. This research aims to give a more specified approach in mapping Indonesian crypto art actors in their social field to give a holistic and comprehensive overview of the local crypto art social field. The method employed is qualitative research and validation is carried out through inquiries such as interviews, observation, and visual samples. The result of this study is that artists supported other artists to enter the crypto art market, and a prominent gallery supported local artists to enter the crypto art market even though it is still processed through curation. Local collector still is not connected to local artists. Local actors that are engaged in the current crypto art market are working individually and the strongest support is received from artists themselves.
