ABSTRACT
Indonesia is the largest archipelago nation, extending from Sabang to Merauke, with many ethnic groups, races, cultures, and traditions. A range of traditional clothing, handicrafts, accessories, and cosmetics can be used to identify ethnic groups. For example, the Sundanese ethnic in West Java province produces different handicrafts, such as designer handicrafts. However, many craftsmen have experienced a decline in sales due to the COVID-19 pandemic. This research aims to support the embroidery craftsmen in Tasikmalaya and promote the development of motifs for kerancang. It also increases public awareness of Indonesian handicrafts and fosters an appreciation for local products. The taps of resort wear are projected to be recognized and used by buyers on local and international vacations to increase their economy. This research is qualitative research with a design thinking approach. The primary data were collected directly through interviews with 6 experts and 12 extreme users, and the secondary data were obtained from literature studies of journals, books, articles, and online media on resort wear, motifs, embroidery, and designs. Kerancang soldering techniques were used to create five looks of resort wear clothes, including shirts, bottoms, and outerwear. This research reveals that traditional crafts can be developed into contemporary fashion products. The kerancang embroidery solder technique was applied to women's resort wear clothing collections as motifs and acquired validations from both the experts and the target market.
