ABSTRACT

Prof. Ralph Akinfeleye is known in Nigeria as the “go-to oracle of journalism” at the University of Lagos. He retired in 2022 after about 40 years of service including as the first African to be elected into the council of the World Journalism Education Council (WJEC), a global body of journalism and mass communication scholars and professionals. Professor Akinfeleye is the Current President of Nigerian Association of Campus Broadcasting Stations and Current President of the Professors World Peace Academy Nigerian Chapter. An Advocate of Creating Public Relations of Relevance, Professor Akinfeleye strives for the “pedagogical purity” of Public Relations in Africa.