ABSTRACT

Film is an integrated medium but also a qualified medium. Throughout the history of film, different technical media have been developed that has altered the quality of both sounds and images and the possibilities for what content can be displayed. Even if the media types of film are integrated, it can be necessary to keep them apart during parts of an analysis, and we will explore how they individually draw on different modes in the modalities. An educational film is thus based on the same combination of filmic media types as the cinematic film but diverges in its qualifying aspects. Film qualifications can be technical, ideological, aesthetic, political, and commercial and are referred to as contextual qualifying aspects. Operational qualifying aspects construct ‘media types on the ground of expected communicative tasks’. To account for the qualifying aspects of moving images and auditory media types, one needs to take the history of film and the development of filmic genres into consideration.