ABSTRACT
The Business School Impact System (BSIS) process helped us realise that this Swiss discretion should not prevent us from objectively and calmly communicating our achievements and impact to external parties, including governments, of course, but also our own alumni. The new centre, called Enterprise for Society, will focus on the challenges and opportunities of technology-based innovation and promote dialogue between researchers and practitioners working with technology and those focusing on socioeconomic issues to solve some of the world’s greatest challenges. The pillar of E4S will be a more cohesive and synergistic approach of the three partners toward the region’s entrepreneurial ecosystem, which already features numerous successful start-ups. The BSIS expert visitors helped us realise that while IMD works internationally and almost exclusively in English, the language of the canton in which our main campus is French, one of Switzerland’s four national languages.
