ABSTRACT
The Sobey School of Business at Saint Mary’s University is a large business school in a medium-sized university in a small city in a small province on the far eastern coast of Canada. The report recognises universities as important drivers of change to help reverse these trends. For example, universities can attract international students and encourage some of them to stay in the region. Collective impact, on the other hand, involves a long-term commitment by a number of influential people and groups to make significant change. Reaching out is changing our school culture and stimulating new projects. New faculty are attracted to our mission and story, resulting in positive momentum and a growing wellspring of energy and sense of empowerment. The most important story we discovered through the BSIS process was not one of facts and figures. It was the story of ourselves.
