ABSTRACT
Management is only taught in business schools. For more than 100 years it has also been taught by a special type of university that is ‘more than a business school’. An international group of university leaders trace the emergence, role and future contributions of ‘universities for business and management’ ome traditions remain vital while others are fading. Performing traditional and modern opera pieces at large concert venues, this pluralistic approach expanded popular appreciation of great composers, such as Wagner and Bizet. Just like opera, management education needs to balance tradition and innovation. Clearly, it is transforming its delivery and learning techniques to embrace new possibilities offered by technology and digitalisation. Few institutions continually experiment with preparing students for innovation, entrepreneurial thinking or navigating a business environment set in a global world that is culturally diverse, yet highly connected. Managers cannot ignore the deep philosophical undercurrents running through the history of mankind and across cultures.
