ABSTRACT

Visitors can freely watch movies until late night on weekends, and the relaxation of requirements for distancing seats has also been applied, allowing audiences to choose their seats freely. Before the COVID-19 pandemic, the Korean film industry was one of the top ten global film markets. In Korea, movies with a negative cost of more than 3 billion won are classified as “commercial movies”, the works that control the market share of Korean films in the market. Currently, the most popular production method in the Korean content industry is to produce a series or movie based on the famous IP. In short, although the 2021 Korean film industry faced a tremendous shrank in the theatre market due to the pandemic, talented filmmakers entered other media industries such as broadcasting, OTT, and internet platforms to find new opportunities for success.