ABSTRACT
The North American film industry faced unprecedented challenges in 2023. The industry was not only constrained by traditional factors, but also hit by unexpected events and faced profound changes brought about by new technologies. The overall market performance did not meet expectations. This report focuses on major events such as the Hollywood labour dispute and the reshuffling of the film industry's segments in 2023, and outlines the development of the North American film market. It combines the development trends of streaming media and artificial intelligence to predict the trends of the North American film industry in 2024. The report believes that although the North American film industry is facing major upheavals, original content production is still favoured by audiences, and consumers’ demand for content products remains unabated. North American box office revenue will continue to rebound. As the engine of the film industry, streaming media will accelerate its penetration and integration, continuing to influence the distribution model of the industry. The rapid iteration of artificial intelligence technology will become a new production method and cause disruptive impact on the film industry and grassroots workers.
