ABSTRACT
This chapter addresses Facebook as a virtual festival space where affective performances take place. It focuses on performances of the identity as rooted cosmopolitanism, a term coined by Kwame Appiah to refer to people who identify as citizens of the world while feeling strongly grounded in a particular place. This is illustrated through the case study of FESFOP, the Festival international de folklore et de percussion based in Louga (Senegal). During the festival, there is both physical engagement, of artists from Louga based abroad, and digital engagement, through Facebook. The chapter identifies different affective performances of rooted cosmopolitanism: celebrating belonging to the region, expressing nostalgia and enhancing the festival participants’ international recognition and professionalisation through their connections to the roots.
