ABSTRACT
While scholars have examined what can be labeled transmedia tourism or destination fandom in relation to texts such as the BBC’s Sherlock and Twilight, 1 satisfying the fan impulse to visit the galaxy far, far away is more complicated. Star Tours, the franchise’s signature attraction at the Disney Parks, has embodied experiential fandom since 1987, with its spaceport terminal queue area and exhibit narrative of a thriving space tourism company. Tied into Disney’s relaunch of the Star Wars franchise with The Force Awakens, the Disney Parks have kicked into high gear to expand opportunities for guests to experience the saga, particularly at Hollywood Studios in Orlando.
