ABSTRACT
As of the recent technology, cloud computing has become as a significant driver of innovation, particularly on the e-commerce industry. Its influence on this sector has been profound. This research paper delves into the transformative impact of cloud computing on e-commerce innovation. It sheds light on how cloud computing empowers businesses to overcome obstacles, harness advanced technologies, improve customer experiences, and stimulate growth. Through a comprehensive analysis of the strategic use of cloud computing in fostering innovation within the e-commerce landscape, the current study unveil the pivotal role it plays in enabling online businesses to embrace some fresh approaches, adapt to ever-changing market, and thrive in the digital era.
