ABSTRACT
A package that pushes closer to the ‘choose’ part of the policymaking process, is STRAD. Its special status in the world of policymaking stems directly from its being based, over 30 years ago, on long-term observation of a major, real-world, policymaking exercise. Specifically, in the 1960s John Friend and William Jessop closely observed and monitored the various committees at Coventry City Council, UK, and they eventually wrote up their findings in their ground-breaking book of 1969, Local Government and Strategic Choice. In it they floated the so called ‘Strategic Choice’ approach which inspires today’s STRAD package (Friend, 1989, 1992).
