ABSTRACT

This chapter explains how the theoretical framework was developed from the cultural pragmatic theory of social performance and social movement theory on framing. The first section introduces both theoretical perspectives, while the subsequent section presents how the analytic components from these two frameworks are extricated, translated, and selectively recombined based on the principle of analytical eclecticism. Analytical eclecticism accepts the messiness and complexity of the real world, and it is committed to explaining this messiness as best as possible (Sil and Katzenstein 2010). This metatheoretical commitment downplays metaphysical divides and encourages a strong sense of inclusiveness (Sil and Katzenstein 2010), the result of which is a cultural resonance framework including both the cultural sociological concepts of background representations and scripts and the social movement concept of resonance.