ABSTRACT

Chapter 9 investigates the influence of business culture on CSR. While the relationship between business culture and innovation at firm level has been established in the academic literature, very little research has been done into the relationship between business culture and CSR. Using the competing values framework for organizational culture, we hypothesize that an open systems business culture fosters CSR. Test results support this hypothesis and show that an open systems business culture that combines a flexibility orientation and external focus is most conducive to CSR.