ABSTRACT
This chapter explores the evolving role of AI in the fashion industry, positioning the integration of practical and creative tools to craft a unique path towards an “Idea Economy”. By merging data-driven insights with cultural creativity, the chapter highlights how AI serves as both a tool and catalyst in the continuous evolution of fashion. The discussion spans various applications, from natural language processing (NLP) in market strategies to more advanced neural model techniques like GANs and StyleTransfers in design, examining AI's potential to enhance consumer interaction and co-creation. The research showcases AI's future capacity to innovate within fashion, enhancing ethical production, gamification in design processes, and collaborative platforms for both designers and consumers. It presents the need for AI tools that encourage creativity and empathy through neuroscience and design integration, advocating for an industry that embraces experimentation over perfection, and acknowledging the necessity for interdisciplinary expertise.
