ABSTRACT

The best proposals can turn into a bureaucratic nightmare, or fail to serve their intended aims, if their implementation is inadequate. The challenge is made harder by the fact that organizational issues are no fun. Internet users and creative people (two very much overlapping categories) are not particularly keen on creating organizations, specially not when they have to deal with the large-scale management of money. They often create ad hoc organizations that handle the complex logistics of a project, or art and advocacy collectives. They are often entrepreneurs, engineers of these lightweight virtual corporations which have recently received some legal recognition in a Vermont law (Bollier 2008). But sitting on steering committees and management boards is not the activity of choice for most of them, and they ignore or outsource (when they can afford it) most of the interface with collective management organizations, except to complain about the misgovernance of the latter. To involve Internet users and a much wider set of producers and contributors to works in the management of the Creative Contribution, we will have to use innovative means.