ABSTRACT
This chapter considers the transferability of ideas and concepts from one city to another. What are the most important keys to success for the small city? We analyse a number of critical success factors from the ’s-Hertogenbosch experience, including the role of political will and long-term vision, consistency, embedding of the story of the city in the DNA of the place, and collaboration. Our experience also shows that the time required can also be one of the major pitfalls. Although such events provide a sense of urgency and a catalysing effect, the preparation phase is fraught with difficulty. This chapter also considers the pitfalls (such as the lack of supporting policies, and hostile media coverage) and how to avoid them. Drawing on the legacy of Hieronymus Bosch, we identify the seven virtues and seven deadly sins, or the do’s and don’t’s of creative placemaking.
