ABSTRACT
To obtain a well-informed picture of the future characteristics of the media landscape in the digital age, the Council commissioned a series of preparatory studies. These studies cover the different aspects and disciplines that are needed to draw up a new map of the media landscape: law (international and European), technology, economy, social and cultural aspects of media consumption and behaviour. As mentioned earlier, developments in these fields are most likely to show complex interactions. All of them still exhibit many uncertainties and ambiguities. However, a cross-impact analysis as well as many interviews and specialist meetings did enable us to identify the more robust trends. We are in a position to draw a new chart of the complex and bumpy field that lies ahead of us. In this version of the publication, we have limited ourselves to the major conclusions of the analysis. 1
