ABSTRACT

This chapter draws on the academic and scholarly literatures on alternative media and public health communication to address how activists in Brazil and Mexico are utilizing digital media to help fight the COVID-19 outbreak in the most marginalized parts of these nations. Given that areas like Favelas, Quilombos, and indigenous regions have been disproportionately afflicted and that national governments are refusing to acknowledge and thus address the seriousness of COVID-19 as a pandemic, digital media activists become crucial actors in fighting the spread. Drawing on five projects within Brazil and Mexico, we argue that traditions of digital resistance in Latin America provide the bedrock for crucial public health advocacy work during this crisis.