ABSTRACT

This chapter presents how organizations or organizational units can successfully plan transformation alignments and implementations. A frequent cause of failure is an erroneous or inaccurate planning of a transformation strategy. The chapter systematically guides through the major steps of developing a transformation strategy and explains the integration of essential aspects such as transformation need, transformation readiness, stakeholder management, options for action and the integration of a transformation plan. Strategy management primarily addresses the envision phase of the transformation lifecycle, where a strategy is developed. Strategy development refers to the selection of appropriate team members, collection of data, analysis of transformation needs and readiness, design of a business vision and a business model, and the definition of an integrated transformation plan.