ABSTRACT

The battles were far away from the Canadian territory during the First World War. All of the role of the Canadian government was to help Canadians understand the reason for fighting overseas. The communication was a vital challenge to sustain the Canadian war effort. The newspapers and public meetings were mobilised to inform people. The men had to fight in France, but the women also had to fight in this war – from their kitchen. The Canadian food war effort targeted women with specific discourses on why to eat less in Canada to feed more and more soldiers in the trenches. Greater numbers of articles in the ‘female-targeted’ pages of newspapers proposed ‘War Menus’, and explained how to use less meat and butter, which were reserved for troops overseas. A Canadian Food Board was created by the federal government to enlist women from their kitchen by producing war receipts. In the public area, public meetings were organised for women only to teach them to save food or to cook substitute food, such as vegetables or fish. However, women were not so receptive to these war receipts.